learn from the

Wall Street Journal 

BESTSELLER

THE DIGITAL HELIX

''In my role at Forbes Media, I have the good fortune and honor to meet personally with, write about and to conduct research among many hundreds of corporate leaders and entrepreneurs around the globe. Each is to a greater or lesser degree leveraging Welch's dictum and the parallels between those experiences and what I learned from reading The Digital Helix are striking.''


—Bruce Rogers, Chief Insights Officer at Forbes 

 

REVIEWS

BUY

listen to the book below

PREFACE - THE DIGITAL HELIX.mp3
00:00 / 26:23
CH 01 - THE END IS NEAR, UNLESS.mp3
00:00 / 19:01
CH 02 - TRADITION IS THE ILLUSION OF PER
00:00 / 28:50
CH 03 - THE 7 DRIVERS TO ESCAPE THE OLD
00:00 / 39:46
CH 04 - THE TAO OF GETTING DIGITAL RIGHT
00:00 / 19:04
CH05 - DIVING DEEPER IN TO THE 7 CHALLEN
00:00 / 1:03:58
CH 06 - SMALL STEPS EQUAL GIANT LEAPS, B
00:00 / 31:18
CH 07 - THE IDEA OF THE DIGITAL HELIX, A
00:00 / 17:05
The Digital Helix
CH 08 - EXECUTIVES NEED TO BE DIGITAL HE
00:00 / 27:58
CH 09 - THEMES AND STREAMS OF DATA IS TH
00:00 / 28:43
CH 10 - CUSTOMERS HAVE EXPERIENTIAL PORT
00:00 / 26:12
CH 11 - MARKETING AND COMMUNICATIONS AS
00:00 / 22:28
CH 12 - SALES ARE CONNECTED MOMENTS, BUI
00:00 / 28:30
CH 13 - EVERYONE TOGETHER IS THE NORM, N
00:00 / 27:15
CH 14 - STRATEGY BECOMES IN THE MOMENT A
00:00 / 27:01
CH 15 - BUILDING OPTIMAL MINDSET AS A NO
00:00 / 35:08
CH 16 - OVER THE HORIZION TO A BRAVE AND
00:00 / 25:27
CH 17 - YOUR NEXT STEPS TO SUCCESS .mp3
00:00 / 08:05

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The Digital Helix